Our Story
A New Era in Sports Ownership.
​Black Pearl Sports Group (BPSG) was founded from lived experience, not theory. With deep roots in both U.S. college baseball and Australian sport, we’ve seen what elite performance requires and what Australian talent needs to thrive.
We invest in undervalued teams, professionalise their operations, and build sustainable success from the ground up - combining global standards with community connection.
Fuelled by legacy. Powered by purpose.
The Perth Heat are entering a powerful new chapter under BPSG, honouring their proud legacy while building for the future. With elite performance, world-class facilities, and deep community roots, the Heat are set to lead the next era of baseball in Western Australia.
Our Approach
Franchise Investment & Growth
Strategic acquisition and revitalization of teams.
Venue & Infrastructure Development
Facilities, precinct planning, real estate opportunities.
High Performance Pathways
Talent identification, elite coaching, linking grassroots.
Fan & Community Engagement
Digital activations, supporter growth, school and community integration.
Commercial & Sponsorship Development
Monetisation strategies, brand partnerships.
Marketing & Audience Growth
The brand engine behind the teams.
The Brand Engine Behind the Teams
At the heart of BPSG’s growth strategy is a specialist marketing and media division modeled on the success of Ever Brands - a full-service engine focused on audience growth, digital engagement, and sponsorship activation.
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Whether it’s crafting brand identities, driving matchday ticket sales through social campaigns, or producing high-impact content for fans, this in-house team ensures that every BPSG-owned club is visible, vibrant, and commercially viable.
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Brand Development & Repositioning
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Performance Marketing & Content Strategy
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Social Media & Fan Engagement
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Merchandising, Sponsorships & Media Monetisation
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Through this capability, we don’t just run teams, we turn them into cultural assets.
Our Partners
Teaming Up For Impact.
Inside the Game
